Privacy Policy – The Dancers Studio London
Last Updated: September 2025

At The Dancers Studio London, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, share, and safeguard your data when you interact with our studio, whether in person or online. Please read carefully.

1. Personal Data We Collect
We may collect the following types of personal information:

  • Identification & Contact Details: Name, email, phone number, billing information.

  • Demographic Information: Age, date of birth, gender, dance experience/level.

  • Health & Safety Information: Medical conditions, injuries, allergies, or emergency contacts to ensure safety during classes or events.

  • Website & Usage Data: IP address, browser type, device information, and website interactions.

2. Legal Basis for Processing
We process personal data based on:

  • Performance of a contract (booking and attending classes/workshops).

  • Consent (for marketing communications).

  • Legal obligations (e.g., safeguarding requirements).

  • Vital interests (e.g., health and safety emergencies).

3. How We Use Your Data
Your information is used for:

  • Scheduling and delivering classes, workshops, and events.

  • Communication, including updates, class information, and newsletters (with consent).

  • Processing payments securely.

  • Ensuring participant health and safety during activities.

  • Improving our services and website through analysis.

4. Sharing Your Data
We do not sell or rent your personal information. We may share data with:

  • Service Providers: Trusted third parties, such as payment processors, email platforms, or IT services.

  • Legal Requirements: Where required by law or in response to lawful requests.

5. Data Retention
We keep personal data only for as long as necessary for its intended purpose, or as required by law, including for accounting, safeguarding, or contractual obligations.

6. Data for Children & Minors
Participants under 18 require parental/guardian consent. We process health, contact, and booking information to ensure safety and appropriate supervision. Parents/guardians can update or request deletion of their child’s data at any time.

7. Your Rights
You have the right to:

  • Access the personal information we hold about you.

  • Correct inaccuracies in your data.

  • Request deletion of your data, subject to legal obligations.

  • Withdraw consent to marketing communications at any time.

  • Lodge a complaint with the UK Information Commissioner’s Office (ICO).

8. Security
We implement appropriate measures to protect your personal data from unauthorised access, loss, misuse, or disclosure.

9. International Transfers
Where personal data is processed outside the UK/EEA (e.g., Stripe servers), we ensure adequate safeguards are in place in line with UK GDPR.

10. Cookies and Website Tracking
Our website may use cookies and similar technologies. You can control or disable cookies via your browser settings.

11. Photography & Videography
Images or video of participants may be captured for promotional or educational purposes. Parental consent is required for under-18s, and all media is handled in accordance with data protection law.

12. Changes to This Policy
We may update this Privacy Policy to reflect changes in practices or legal requirements. Significant updates will be communicated via our website or email.

13. Contact Us
If you have any questions, concerns, or wish to exercise your data rights, contact us at:
The Dancers Studio London Limited
Email: info@thedancersstudiolondon.com

Company Information: Registered Company 14994601